poseycorp helps innovators become great communicators. (Sometimes by sending out helpful stuff in a newsletter.)
ISSUE 174
What are we dealing with?
“Is it safe?”
-- Marathon Man
Communications professionals: ever been here?
Your CEO is convinced that she can handle Squawk Box. But you’ve got to battle test her, because failure is not an option.
Several reporters have lobbed in interview requests for your new CTO, but you can’t find any prior interviews that he’s done. Is it safe to put him out there?
Your VP of Product keeps pinging you because he wants to be on podcasts. But what might he say? And why is he so eager?
After a couple of hours with me, your CEO will have a much finer appreciation of how hard a broadcast interview can be. She’ll realize that she MUST read her briefing sheet and learn her soundbites! She’ll better understand what you do and why your counsel is essential to her success.
After I take your CTO and VP of Product through some tough Q&A, you’ll have a much clearer sense of whether or not to have them engage with media and podcasters.
YOU are responsible for the company’s reputation. Sometimes you need help to whip your leaders into the right shape to ADD rather than detract from the company reputation you work so hard to protect. Wouldn’t it be a relief to have an outside expert reinforcing your counsel as you nudge your leaders toward communicating to achieve rather than undermining the company’s objectives? That’s exactly what I do!
If you need to vet eager or recalcitrant executives so that you can build your company’s reputation through them, I’d love to help! You know where to find me . . .
“This is so useful, I want to do a refresher every year,” said a shrewd COO.
If you’d like great results, schedule a conversation with me! It’s easy! Reach me at inquiries@poseycorp.com.
Not sure how to crush your next presentation? Persuade that difficult customer or team member? Navigate tough questions from regulators, press, your boss? How about some pragmatic, actionable communications advice?
If you are a startup founder, an intrapreneur at a company, or a leader looking to grow, consider Office Hours with Lisa, a great way to get bite-sized, personalized communications coaching. Because your business must scale and you must scale with it. Because it’s the great communicators who create change!
